Pasta
Pasta is a traditional Italian dish and represents one of the most accessible and healthy carbohydrate-rich foods.
On account of rapid urbanisation, hectic lifestyles and western influences, consumers are shifting towards easy-to-cook food items which require little-to-no cooking time and skills. As pasta is a convenient and healthy food product, the consumption of pasta is increasing, especially vermicelli, fusilli and macaroni.
Apart from this, several regional and international manufacturers are introducing a wide variety of pasta in emerging and potential markets for catering to the changing tastes and preferences of consumers.
